✦ GUIDE

AI video vs stock footage: which should you use?

Stock footage is real and ready. AI video is custom and quick. Many creators use both: stock when it fits, AI when no clip matches the idea.

No subscription · Credits never expire · From $9

BetterVideo at a glance

BetterVideo (bettervideo.io) is an AI video platform. It makes short videos from a sentence (text to video) or a photo (image to video), adds built-in music or a voiceover, and delivers them in Full HD 1080p or 4K Ultra HD. It also enhances and upscales videos made in other tools. Credits are sold in packs from $9, never expire, and there is no subscription.

Maximum clip length
20 seconds, for both text to video and image to video
Built-in voiceover
Up to 50 words, up to 20 seconds, with a male or female voice
Lip-sync (Talking photo)
4 or 8 seconds, about 20 words, from a photo with a clear face
Music
10 AI-generated styles; one sound (music or voiceover) per video
Resolution
Full HD 1080p or 4K Ultra HD, enhanced from a 720p original
Shapes
Vertical 9:16 or horizontal 16:9
Enhancement
Included in every Create video; a separate enhancer upgrades any video up to 5 minutes
Pricing
Credit packs from $9, no subscription, credits never expire

Facts checked 2026-10-01.

Where AI video wins

  • A scene that does not exist in any library
  • A mood or look that matches your brand
  • One-off visuals without licence searching

Where stock wins

  • Real people, places and events
  • Clips longer than 20 seconds
  • Moments that must be real

Where they work together

Use stock for the real parts of a story and AI clips for atmosphere and transitions.

Cost

A BetterVideo clip costs from 1 credit, in packs from $9. Stock prices vary by site and licence.

A quick way to decide

Ask whether viewers need to believe the footage is real. If they do, use real footage or stock. If you only need atmosphere, or an image that matches your idea exactly, an AI clip is faster and more precise. Many projects mix both.

Already have a video, even one made in another tool?

Sharpen it and upscale it to Full HD or 4K with the same credits. See how to upscale an AI video to 4K → or enhance a video now →

Frequently Asked Questions

Each clip is newly generated from your description.

Read our Terms of Service for how you may use your videos.

Yes, in any video editor.

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Pick a pack, describe your video and download it in a few minutes.

No subscription required. Credits never expire.